M-am gandit sa fac o lista de resurse pe care le citesc si ma refer doar la e-books. Lista va fi actualizata pe masura ce o sa gasesc chestii faine.
Social Media
1) ROI of Social Media: Myths, Truths and How To Measure
Wondering if your social media initiative is providing value to your organization? Justifying the business case for social media is a BIG question. This ebook will take you through the dos and don’ts as well as the different measures to calculate true social media ROI. You’ll soon be able to sync up your social media strategy, business goals and objectives with social media ROI calculations that prove truly valuable.
2) Social Media Blueprint: A Step-by-Step Plan to Prepare Your Company
Wondering if your social media initiative is providing value to your organization? Justifying the business case for social media is a BIG question. This ebook will take you through the dos and don’ts as well as the different measures to calculate true social media ROI. You’ll soon be able to sync up your social media strategy, business goals and objectives with social media ROI calculations that prove truly valuable.